The Definite Guide to Lifecycle Email Prompt
Creating a high-quality, production-ready email typically requires 8–10 prompts.
A typical Marketing email has the following structure:
Subject line
Preview Text
Salutation
Header — which needs to be visually compelling and persuasive and on brand
Body Copy — The text needs to be aligned to the goal of the email and suitable for the target audience in the right tone.
Footer — This needs to build trust that the company is legit. Typical links to social media channels, company address and an unsubscribe link is used to build trust.
The first step is to import all images into the Content Library. You can do this easily by providing a prompt to import images from the company homepage and other relevant sites, instructing the system to save the appropriate images in the library. Alternatively, if you have access to higher-resolution images, you can upload them directly into the Content Library.
Once images are uploaded to the content library, you can prompt the system by describing:
The goal of your email
Your target audience
Then, ask the system to:
Generate a relevant and compelling subject line
Create a persuasive and on-brand email header
Produce a matching footer with valid URLs
Ensure that fonts and styles align with your homepage for consistent branding
Once the first draft is generated, you can choose a different model from the prompt box to review and critique the email. Then, return to the original model and ask it to incorporate the feedback from that critique into a revised version.
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